The 11 roads of the Meifu Black Overlord Roadshow ended successfully

The 11 roads of the Meifu Black Overlord Roadshow ended successfully

Recently, the 2016 Mobil Blackhead National Truck Roadshow successfully closed in Xianlin Auto Parts City Logistics Base in Qixia District, Nanjing. So far this year, a total of 30 brand events and over 400 dealer activities have all ended. The roadshow stretched westwards to Gansu and south to Guangxi, where it covered 16 cities in 11 provinces across the country and set off a wave of popularity in the country.
Mobil Black Overlord Enduring Power Overlord Photo Mobil Black Overlord Enduring Power Overlord Photo

The year of 2016 is a time when the reform of China's agricultural supply side continues to deepen. The modernization of agriculture has become a key point for advancement. As the information of the Ministry of Agriculture, Jiangsu Province entered the first batch of pilot provinces in the village. The provincial capital, Nanjing, has ranked first in the national modern agricultural demonstration area. Efficient agricultural machinery and agricultural transportation equipment are indispensable, and the demand for lubrication is also growing rapidly. The nationwide truck road show concluded in Nanjing, meaning that the service scope of the Meifu Black Overlord will expand from the traditional logistics and transportation industry to high-quality agricultural machinery equipment and transportation tools, thus deepening the promise of “deeply cultivating China”.

The national roadshow closely follows China's development trend in the general direction and its excellence is reflected in detail. In many aspects of the road show scene, they still remember to interpret the “lasting dynamic spirit” and “carer care culture” that have been persisting for many years.

Full range of Mobil Black Overlord products meets truck driver lubrication requirements

The road show bonus package includes a full range of products from the Mobil Black Backhoe, including the "Mobil Black Dash City Star" tailored for the light truck engine, the "Mobil Black Dire Super Gas Engine Oil" for natural gas engines, and A new package of anti-counterfeiting technology, such as Mobil XHP222 series grease, was upgraded.

Mobil Blackmaster's full range of products fully meets truck driver lubrication needs Full range of Mobil Black Overlord products meets truck driver lubrication requirements

Mr. Mike Smith, Global Brand Manager of ExxonMobil Commercial Vehicle Lubricants, Interviewed by Reporter Mr. Mike Smith, Global Brand Manager of ExxonMobil Commercial Vehicle Lubricants, Interviewed by Reporter

Invite drivers to experience the quality of Mobil products

The new “Mobil XHP222 Grease Experience Zone” was added to allow participants to personally understand the sizzling texture of Mobil XHP222 grease and experience its waterproof sealing performance.

Mobil professional technicians can also easily understand the site-leading lubrication technology

ExxonMobil engineers met face to face with truck drivers on the spot and taught drivers how to lubricate cutting-edge knowledge and seasonal oil skills in a simple, easy-to-understand way to help drivers understand the secrets of a useful engine “lasting power”.

Mobil professional technicians visit the site Leading lubrication technology can also be easily understood Mobil professional technicians can also easily understand the site-leading lubrication technology

Dissemination of driver care culture concerns driver "health" and "safety"

"Health" and "security" are the two major themes in this year's "Driver Care Culture". An aerobics and massage chair with "Hey! Overlord" as the background music help the driver to relieve muscle fatigue; "Safe Driving Tips" reminds the driver to pay attention to issues such as driving precautions and traffic regulations.

Driver love Driver love

Mobil Blackhead Official WeChat and Mobil Black Overlord mobile oil change truck allow drivers to enjoy online and offline professional services

The “Official WeChat of the Meifu Black Lord” was a major highlight at the roadshow scene. After the driver has followed the official WeChat in the “Sweeping Code Registration Area”, he can immediately understand the roadshow process, brand news, product information, anti-counterfeit knowledge, and online activities, as well as learning and entertainment.

On-site registration of the driver concerned about the Mobil black bully WeChat On-site registration of the driver concerned about the Mobil black bully WeChat

In addition, the new Mobil Blackhead mobile oil change service is expected to be officially put into operation at the end of this year. The service will allow truck drivers to enjoy professional oil change on-site service by telephone reservation, saving time, trouble and peace of mind.

In 2017, the Mobil Blackhead National Roadshow will welcome a brand new transition from Brand Sponsorship to Dealer Hosting. By then, there will be more exciting links and caring gifts to fuel the lives of drivers, and more product promotions will help drivers to “safely operate” for a long time.

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