LED market demand slows

LED market demand slows

LEDInside's latest offer from TrendForce's Green Energy Division shows that in the third quarter of 2014, backlight applications entered the traditional off-season, demand slowed down, and backlight LED prices fell by an average of 3-8; while LED applications for lighting were flat, but price competition was fierce. The decline fell in 6~12. In the third quarter, the LED backlight inventory was high, and the order visibility was reduced to 1~2 months. LEDinside research assistant Guo Zhihao said that the global mobile device entered a mature stage, and the demand for smart phone market grew slowly. In the third quarter, the price of mobile phone backlight LEDs dropped by about 5. TV backlight LEDs came to an end because of the traditional off-season and the world football game, global TV panel shipments will be revised downwards 6~8, affecting the Chinese brand purchasing power, TV backlight LED use The amount entered the seasonal adjustment, so the average price of the 3528LED package for the third season direct TV was 0.24 US dollars, a decrease of 8, while the average price of the 7020 double crystal package LED used for the side light TV was 0.12 US dollars, a decrease of 8. LED part for lighting. Medium-power LED products such as the 5630 and other specifications, due to the continued price hikes of Korean manufacturers, the profits are very meager, almost close to the cost, the price reduction space has been limited The price adjustment of high-power LEDs is relatively large, and the average price of 800mA is the most obvious. The quarterly decline is as high as 12; as for COB, CREE, CITIZEN, Bridgelux and other large manufacturers have introduced high volume and high luminous efficiency. Density (HD) COB products have good market response, and some of them are equipped with smart platforms, which can be combined with smart control technologies such as wireless. Guo Zhihao said that with the performance upgrade of various LED products in the future, customer orders will gradually shift to high-efficiency products.

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